At a trade show, time is the scarcest resource. Afín matches buying intent with actual supply before the floor walk begins.
The buyer collects 40 cards in a day. On Friday they can't remember who each one belonged to or why they seemed interesting.
The valuable conversation depends on being at the right booth at the right moment. Pure lottery at events with hundreds of exhibitors.
The buyer visits the "usual" booths and by the time there's time left, a useful walkthrough is impossible.
Buyers indicate their role and interests. Exhibitors indicate their role and area. 30 seconds, no app.
The buyer already knows which 4 booths are worth visiting. The supplier knows which buyers at the event are looking for what they offer.
No lost cards. If both parties wave, the contact is recorded and available for follow-up.
"The head of purchasing at a hotel chain sees the 4 sustainability suppliers at the event. Without walking 150 booths. Without cards she won't remember."
Afín makes it possible to prove B2B connections generated during the event. Match data by sector, number of contacts exchanged, participation rate. A report that justifies the investment of exhibitors and buyers.
Set up in 5 minutes. Free for events up to 30 participants.
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